Deciding on a research topic is a challenging yet very crucial step for students pursuing higher-level education. The research indicates the student's potential to innovate the field of study. Good research is a foundation that supports academic and professional success. From shaping the depth of your learning to influencing real-world business practices with your findings, good research is a key contributor to the industry's advancements. Selecting the right topic has become even more critical, particularly for business students whose research focus is in the regions of the EU and UK as factors like Brexit, net-Zero-target and rapid technological disruptions, are reshaping the business dynamics within the region and around the world. This blog is a comprehensive guide to choosing research topics for MBA students, to equip students with work that will make an impactful contribution to solving the current business problems.

Why is Choosing a Good Research Topic Key for Business Studies?

The global business landscape is impacted by a seismic transmission caused by technological disruption, geopolitical shifts, trade globalisation and urgent calls for sustainability. For business students with UK-focused studies in particular, the year 2025 and beyond is marked with unprecedented opportunities and challenges. The country's ambitious net-zero target to reduce greenhouse gas emissions to a solid 100 per cent, mingled with rapid innovation in financial technology and evolving regulatory frameworks, demands forward-thinking strategies. Inclusivity, maintaining ethical balance and resilience are the business goals today rather than focusing solely on profitability.

Amidst this dynamic and rising demand, good business research with the potential to bridge the gap between theory and practice and address the pitfalls in social expectations, technology and governmental policies are key. Master of Business Administration students with UK-focussed business studies would not want to work on research that lacks practicality and feasibility, with no scope for contributing to the future market. Hence, choosing a good research topic is essential. The topic ideas are not just academic undertakings but also form critical lenses for decoding and influencing the world of business and the country's role in driving sustainability, governance and trade. 

Top 20 Trending Research Topics in Business

1. Circular Economy Business Models: Sustainability Beyond Recycling

Businesses in the UK are under pressure to rethink the management of waste. With the country's ambitious net-zero target of 2050, many initiatives have been put in place, for example, the plastic packaging tax payable rate of £217.85 per tonne as of 2024. That is just one slice of the waste management. Transition to the circular economy is imminent for the economy. This model extends beyond recycling and requires a systemic redesigning. It has given businesses in the UK a lifeline for solving key challenges like costs, efficiency and sustainability. Although this model has successfully impacted higher revenue, efficient resource usage, reduction in costs and carbon footprint, several businesses are still grappling to implement a circular economy practice. The research can focus on identifying the missing links and areas that impede the adoption of the business model. Students can focus on identifying the missing links and impeding areas for adopting the business model. The research can focus on scaling a circular business model without aggravating regional inequalities and identify the roles EPR schemes play. 

Also Read - Top 10 Business Trends Every MBA Student Should Know in 2025

 

2. Survival of UK SMEs Post-Brexit: Digital Trade Corridors

The UK's Brexit had negatively impacted its small-medium enterprises significantly, like supply-chain disruption, labour shortage, etc. The country's departure from the EU has resulted in the reshaping of trade for SMEs, which earlier used to enjoy the manifold benefits of the EU's single market. They were allowed to trade freely across the European Union without any trade tariffs or regional barriers. With Brexit, UK SMEs today are reeling under custom checks, VAT complexities, and export delays. Another big challenge is the shortage of labour as many SMEs were reliant on migrant worker from the EU. Research on how SMEs can navigate these new challenges by adopting technology like digital export strategies and pivoting the domestic market can bring about notable contributions to the country's trade and commerce landscape. The research can explore the adoption of digital innovations like blockchain, data analytics, and e-commerce to aid SMEs in tackling the new trade regime. 

3. Ethical AI Implementation in Healthcare Services

There has been rapid increase in the deployment of AI-enabled applications across healthcare sector and clinical practice. This growing trend of AI implementation however poses significant challenges, from government framework lacking clarity to AI models validation usability to customisation of training for technicians. The NHS AI lab is a representation of the nation's effort in revolutionizing healthcare by integrating AI. This mission, however, is fraught with ethical dilemmas. A research delving into the promising prospects of clinicians' reliance on AI and its ethical concerns can be a great deal of studies. The research can explore frameworks for transparent usage of data. Case studies of the NHS federated data model can also shed light on the transparency framework, as well as formulating strategies for ethical use of AI and consideration of adopting a regulatory body similar to that of the EU's AI act.

4. Evolution of Remote and Hybrid Work Models

A new "Flexible Working Law" came into force on April 6th, 2024 in the UK. This law grants employees a legal right to request flexible working. The law entitles workers to request for changes in number of working hours, timing for starting and finishing work, working days and where they work (from home or office). While this practice in the UK was traditionally company-specific, with companies setting their own standards and policies, the UK government has granted this culture to be consolidated in law. This culture has somehow blurred work-life boundaries and firms are grappling to balance cohesion with flexibility. A research to assess the effectiveness of this initiative can be an excellent option. Students can do a comparative case studies by looking into established firms like HSBC on their mental health days and Deloitte on their wellbeing apps. 

5. Venture Capital Market Investment Decisions and ESG Influence

 Venture capital (VC) landscape in the United Kingdom has been the key support system for some of the world's active firms, startups and stimulating development across global, regional and local entrepreneurial ecosystems. ESG factors are increasingly inducted in investor's decision-making across the global. With ESG factors becoming largely influential in investment decision, researching about the role of ESG factors in the venture capital market in driving investment decision, can be a great exploratory and relevant. The research can particularly focus on scale-ups and startups backed by venture capital. The key areas of research may include development of ESG reporting standards, role of investor activism, etc. Conducting a comparative analysis of the UK based Venture Capital firms with that of other countries can outline important investment advantages and setbacks. 

6. Regulatory Evolutions in the Fintech Revolution-Toward Embedded Finance

Fintech has not only made financial transaction convenient and secure but also brought about democratization of money. The UK has established itself as a global hub for Fintech and this status is largely reliant upon its evolving regulatory landscape. With the rising tide of technological disruptions, there are several challenges that the country may be faced with. One of the key challenges that emerges is balancing customer protection with innovation. As the UK fintech sector pivots to embedded finance, (incorporating financial services into non-financial platforms) research into the regulatory challenges and opportunities will be an impactful study. The UK's Embedded finance industry is projected to witness a growth of 6.3 % annually to reach USD 6.47 billion by 2024. This growth is expected to surge at 19.5% CAGR in between 2024 and 2029. Students can explore and deep dive into the role of Financial Conduct Authority and assess the Consumer duty framework in light of protecting users. The research can also focus on identifying the scope of reviving struggling UK high streets. Additionally, it can also explore how the Digital Pound influence the adoption of embedded finance 

7. Building a Resilient Supply Chain in the Face of Geopolitical Instability

The current geopolitical instability, such as regional conflicts and trade wars is creating significant volatility in business. Students may consider undertaking research on how companies in the face of constant trade wars and political instability build a resilient and robust supply chain and tackle the evolving challenges. The research can focus on diversification of resources and sourcing, leveraging advanced analytics and contingency plan development. For UK-based companies, focusing on the country's trade relationships and identifying the impact of potential disruption would make a remarkable impact. 

8. Diversity, Equity, and Inclusion (DEI) as Key Strategy for Companies

Companies around the world are emphasizing diversity, equity and inclusion as the critical components for organisational structure. Businesses in the UK prioritise DEI as a strategic approach in their recruitment process. Considered an economic shift, exploring this aspect of business through in-depth research can help in configuring how UK organisations will lead future trade. 

9. An In-Depth Study Into Gig Economy Legislation and Worker Rights 

Students can extensively do case studies and evaluate the impact of Labour Party reforms. They can also compare platforms like Stuart and Deliveroo to understand the dynamics of flexibility and rights and how policymakers can protect gig workers in the face of innovation. 

10. Social Enterprise as Key Players in Bridging Regional Inequalities in the Uk

Research into how social enterprises can help bridge the regional inequalities which is a persistent challenge in the UK impeding trade and commerce. 

Also Read - The Rise of Online MBA Degree Programs - LSMT

11. Blockchain adoption for transparency in supply chain management

According to PwC, over 45% of U.S. manufacturers will use blockchain for supply chain visibility by 2026. Consumers want full clarity about how products move from factory to shelf. Blockchain gives companies the power to record every transaction securely and traceably. This shows how innovation can build stronger relationships between brands and customers. Major retailers like Walmart use blockchain to track food items within seconds, reducing waste and automatically improving trust. In logistics, agriculture, and pharmaceutical sectors, blockchain improves visibility and lowers compliance costs. This research teaches students how this technology fights counterfeiting, improves supplier performance, and supports ethical sourcing. Future research can help address adoption barriers, such as system costs and data integration.

12. Growth and sustainability of subscription-based business models

Reports from Zuora, 2024 state that the subscription economy in the U.S has grown by 435% over the past decade. Companies like Netflix, Spotify, and Stitch Fix rely on this model for stable revenue and predictable cash flow. U.S consumers love convenience and predictability. Subscription models deliver steady income for businesses and a sense of control for customers. However, sustainability depends on engagement, personalization, and retention. Students can explore how pricing, exclusive content, and customer experience affect renewal rates. Research may compare streaming, software, and fashion industries to learn what drives long-term loyalty. With growing competition, understanding data analytics, customer behavior, and lifetime value becomes important. This topic helps business students study how recurring revenue shapes company strategy while balancing customer satisfaction and profit margins.

13. Corporate strategies for managing climate-related financial risks

Nowadays, climate change influences every financial decision. Investors and regulators press U.S. corporations to disclose and manage climate risk. Students can examine how companies integrate climate forecasting, carbon pricing, and sustainability investments into business planning. Energy firms and manufacturers face physical risks such as floods or heat waves that disrupt production. Through this, one can explore green bonds and insurance models that protect against environmental losses. For example, Apple and Microsoft invest heavily in zero-carbon operations to preserve long-term value. This research project will inform students how sustainability aligns with financial responsibility and risk management in today's economy.

14. Transformation of retail through omnichannel marketing

Over 73% of U.S consumers use multiple channels before completing a purchase (Harvard Business Review). U.S. shoppers move between websites, apps, and stores before buying. This shift forces retailers to connect every channel for a smooth buying experience. Students can learn how brands combine digital marketing, in-store technology, and personalized promotions to attract customers. For instance, Target links online shopping with curbside pickup, while small retailers use social media stores to reach local buyers. Topics like customer journey mapping, data analytics, and social commerce trends can be included. Understanding omnichannel marketing helps future business leaders see how consistent communication across all platforms builds trust and loyalty.

15. Leadership effectiveness in global virtual teams

According to McKinsey, 58% of U.S employees work remotely at least part of the week. Remote work connects people from different countries and tests leadership skills through tools like Zoom, Slack, and Microsoft Teams. Managing virtual teams requires empathy, clear communication, and adaptability. Research on this topic may focus on trust-building, conflict resolution, and cultural intelligence in team management. Students can pick up case studies from companies like Microsoft or IBM, which show how regular check-ins, digital tools, and goal alignment build unity.

16. Factors driving success in corporate-startup collaborations

Big companies in the U.S now see startups as partners, not rivals. According to PwC, over 60% of large firms have invested in or partnered with startups to boost innovation. These collaborations help companies test ideas faster and reach new markets. Students can explore what makes these partnerships succeed.  Key drivers include shared goals, strong leadership, and clear communication. For example, Google's startup accelerator connects entrepreneurs with mentors and funding while helping Google spot new technologies early. Challenges like slow decision-making and culture clashes can also limit results. Researching real case studies can help students understand how collaboration improves agility and long-term growth in large organizations.

17. Transition from linear to circular sourcing in manufacturing

Manufacturing firms in the U.S are moving from "take, make, waste" systems to circular sourcing, where materials are reused or recycled. The Ellen MacArthur Foundation reports that circular strategies could save U.S. manufacturers $630 billion annually. Students can study how companies redesign supply chains to reduce waste and extend product life. Brands like Patagonia and Dell use recycled materials and take-back programs to meet sustainability goals. Research may focus on cost savings, customer perception, and regulatory influence. Understanding this transition helps students learn how businesses protect resources while staying profitable and competitive in the modern economy.

18. Consumer trust and behavior in the sharing economy

Platforms like  Airbnb, Uber, and Turo are reshaping consumer habits. Stats estimate that over 86 million Americans used a sharing service in 2024. Yet, trust remains the key factor driving repeat usage. Students can explore how reviews, security measures, and transparent pricing build credibility. Research can also analyze what discourages users, such as safety issues or hidden costs. Students can identify strategies that improve trust and loyalty by studying customer behavior. This topic shows how peer-to-peer business models succeed when technology and human connection work together.

19. Government policies shaping innovation ecosystems in emerging  markets

Government action drives business growth and innovation. According to the World Bank, countries with strong innovation policies grow twice as fast as those without them. Students can study how tax incentives, funding programs, and intellectual property laws support entrepreneurship in developing economies. Examples include startup funds and tech zones that encourage research and exports. One can also compare policy outcomes between the U.S and emerging markets. Understanding these dynamics helps students see how governments create jobs, attract investors, and boost sustainable development through smart policy design.

20. Corporate accountability in modern governance

A Deloitte survey shows 82% of U.S investors consider corporate accountability when making investment decisions. Students can explore how transparent reporting, ethical leadership, and board oversight shape corporate culture. Case studies from firms like Johnson & Apple show accountability improves decisions and protects brand reputation. Research can also examine whistleblower protection, executive pay, and ESG disclosures. This topic helps students understand how integrity and transparency guide responsible business leadership in today's global market.

Frequently Asked Questions

 

What are the trending business research areas for MBA students in 2025?

MBA students in the U.S. prefer topics linked to innovation, global strategy, and finance. Examples include circular sourcing, ESG investing, digital transformation, and corporate governance. These areas help connect academic learning with business decision-making.

 

How can I find a unique topic for my business research paper?

Start by checking trending industries like Fintech, green energy, or e-commerce. Read recent company reports or university journals to spot gaps in existing studies. Select a topic that feels original, fits your interests, and has enough data to support detailed research.

 

Why is sustainability important in business research?

Sustainability affects every industry, from manufacturing to retail. Many companies now report on carbon goals, ethical sourcing, and waste reduction. Researching sustainability helps students understand how business growth can align with environmental and social goals.

 

Which business topics are best for undergraduate students?

Undergraduate students can focus on brand image, digital marketing, and small business growth and entrepreneurship. These subjects help connect classroom lessons with practical and real-world examples.

 

What business research topics are popular for finance students in 2025?

Finance students can research ESG investing, cryptocurrency markets, financial risk management, or the role of fintech in banking. These areas combine financial theory with current business realities.

Conclusion

The above-discussed research ideas and topics offer a fertile ground to further influence real-world business outcomes, whether it is by aiding in designing frameworks through well-research insights or by performing a comparative study of the current business framework. The UK characterised by a volatile business landscape requires intensive and innovative research that can contribute actionable solutions and not just simply analysing trends. Engaging deeply in the above topics may bring about substantial ideas and innovation that can help shape the country's trade and economy.